Who we are

AIM ATTITUDE® is an educational lifestyle brand focused on emotional and mental health. A powerful and positive state of mind that connects your emotions to strengthen your beliefs. The AIM Attitude helps to push your emotions forward and overcome emotional and mental barriers while keeping your faith strong. AIM Attitude allows you to move forward and grow to evolve and become greater.

#CreateYourself

#AIMFashion

INTELLIGENCE, IDENTITY, INDIVIDUALITY & INTEGRITY.

Bring Your Inner Identity To Life

The path to the truth with style. 

We are here to build bridges, to inspire, empower and encourage individuals to unleash their truth, and take action to create their dream while guiding individuals onto the path of happiness.

Our purpose is to educate core values that are going to make you reach your full potential and help you live your life to the fullest. We teach positive choices, attitude, and actions to inspire and empower individuals to unleash their passion and awaken their soul, to CREATE their purpose, and move forward to reach extraordinary heights.

#AIMHealth

Self-Respect is the path to a healthy life

for your Well-Being

AIM ATTITUDE® is focused on emotional development and mental growth. AIMHealth platform looks to educate on nurturing your inner energy and help you maintain emotional and mental well being.

#GoodHabits

Self-love heals; clean food generates clean fuel. Life is in growing and in order to live, we must learn to accept growth.

#AIMHealth

Just When You Think It Never Ends

The Language Of Understanding Our Emotions

Emotions illustrate the incredible power of storytelling. AIMMovies drive to bring emotions, passions, desires, feelings, truth, love, and dreams to life. Audiences from all around the world can enjoy rich, and world-class movies of immersive storytelling in all its different forms.

#AIMSports

Create Yourself & Create Your Purpose

Dream, Create, Build & Give Back

When the elements of quality and value are constructed to work together, it moves the emotions that operate the engines of the mind to create and build, to bring passion and inspiration to life.

Education For Healthy Mental Growth

Learning To Listen. Respecting Emotions.

Education For Healthy Emotional Development.

Learning To Grow. Respecting Positive Actions.

Learn To Grow - Every Person Takes an AIM

Dreaming Is The CATALYST To Living Life. Choose To Care.

Learn To Care - Creating Good Habits

AIM Attitude Helps In Guiding Our Feelings Forward.

to guide, elevate and heal mankind

For inspirational & educational reading

#Create Your Style

AIMFootwear Exclusively Made-to-Order by Artisans in Almansa, Spain. Hand-Crafters of Bespoke Premium Luxury Footwear.

Grandeur at its finest.

WHO DO YOU CHOOSE TO BECOME

Mens AIMShoes

Ladies AIMShoes

Luxury AIMLeather Bags

Luxury AIMLeather Goods

Make it Yours

Welcome to the world’s best Premium Luxury Footwear and Leather Goods. The best artisans collaborate in the manufacturing process by hand-cutting, hand-painting, and hand-stitching every product. Custom Goodyear Welted Shoes, impeccable finishing, and outstanding style. From luxury dressing shoe styles to casual, sport, or specialty shoe collections (golf shoes, natural jute espadrilles, etc). Luxury Travel Bags, Handbags, Belts and small Leather Goods like phone cases… etc.

Free Worldwide Shipping

Bring a powerful spirit to every journey. Start shopping for your personalized footwear online today. Dozens of Styles | Hundreds of Materials | Billions of Design Combinations

Note: Please, allow 3-6 weeks for your Made-To-Order order to be manufactured. Once the purchase is made, your order is automatically launched to production. Made-to-Order items cannot be canceled or modified after being launched to production.

We Are Here To Help

Get In Touch With Us

We effortlessly connect with a deep understanding of precision, communication, hard work, craftsmanship, and
continuously improve production infrastructure and services for giving back to humanity, helping to unleash their aim
and support their creativity to help individuals develop and grow.

Production & Manufacturing

The usual production time is about 3-6 weeks. Remember that you are purchasing a made-to-order pair of shoes, that is, your pair is not produced in advance, every part of it will be hand-crafted, exclusively for you, after submitting your order. From start (leather hand cutting) to finish (sole stitching).

Also, bear in mind that some customizations and artisan methods (i.e Patina Finishing) are more time consuming than others. If you customize your order with them, we might exceed the standard manufacturing time.

We will do our best to fulfill the above production time for all the orders, however, as a hand-made production process, our production line is subject to issues which are out of our control. Issues like stains or broken pairs while moulding the shoes, forces us to start the manufacturing process from the beginning.

In those cases, we promise to keep you informed, and try to finish the manufacturing as soon as possible.

On the unlikely event of not being able to produce your pair again from the beginning in a reasonable amount of time (i.e. Out of stock of a certain material) we will contact you immediately and offer an exchange or a full refund

Since this a made-to-order service, we do not allow to cancel or modify an order which has been placed and paid on our systems, since it will be automatically sent to production right away after the payment.

If you spot any error after submitting an order, please, send an email to our support team as soon as possible, to review your case individually

Bear in mind that right after you submit the payment, your order is automatically launched to production on the factory. Raw leather is hand-cut during the first 48 hours, and sole unit also starts to be manufactured. Production process continues until the pair is finished after 3-5 weeks.

If you would like to withdraw your order right after it has been placed, please, contact us immediately, and we will try to stop the production without incurring in any costs.

However, if you want to cancel an order that has already started production, you can still do it, however, bear in mind that there is a cancellation fee of 80-120 EUR, to account for used materials and labour work.

You will receive a full refund of the original paid amount, excluding the cancellation fee, including the shipping costs.

Sale items or purchases made with promotion / voucher codes will be refunded with in-store credit only.

Please note that colours on our website will vary slightly depending how your monitor is calibrated. We do our very best to make sure all our images are true to the actual product you are purchasing but we cannot guarantee a perfect match every time due to almost limitless variations in home monitor set ups.

Also, we work with natural materials (leather hides), each leather hide can vary and accept antiques creams/dyes differently, a slight colour variation may accrue, this is out of our control, we do our best to keep this as consistent as possible.

Shipping & Delivery

We ship worldwide using DHL Express Worldwide service. Please, refer to the checkout form for a full-list of available countries

Once the order is finished we will usually pack and process the shipment in 24-48h. Your pair will be shipped from our factories in Spain.

Transit time depends on your country and postal code. The majority of the orders are delivered in about 3-4 days.

Yes, you can track your order from My Account, alternatively, we will send you an email with the DHL tracking number of the parcel. You can check shipping status on DHL.com

Yes, you are responsible for any custom duties and import taxes required but the customs agency of your country. Each country has different regulations regarding taxes and duties.

AIMAttitude, The Guide Of Life

AIM Forward

Our dictum ‘THE FORWARD ATTITUDE’ is a reminder to keep going, especially during taxing times. The AIM ATTITUDE educates mankind to always move forward regardless of present hardship. AIM philosophy encourages people to stay strong and carry on, no matter the obstacles. It encourages people to keep fighting through setbacks. It encourages people to do what they love and what they feel is right to get to their goal and be where they want to be. It encourages people to abstain and say no to what is bad for them or holds them back. AIM ATTITUDE and THE FORWARD ATTITUDE encourage people to do the right thing, to respect and accept oneself, and never be scared to take chances. It tells them to be who they are, loves whoever they want, does what they truly enjoy and to always give strength, love, joy, respect, and kindness to others.

AIMAttitude, The Guide Of Life

Take Control

Our mind is our stomach; it is what feeds the heart, and our food is our approach. We feed ourselves with words and our actions. When we don’t feed ourselves right, we have panic attacks, and that feeds our anger. We all have emotions; we can choose to hold onto anger and create a negative energy that drains us, or we can turn it around by letting go and choosing to be the better and the stronger person by moving forward. We have to learn to listen with our hearts and trust ourselves in order to become our true-self, by accepting what is good and letting go of what is not.
AIMAttitude, The Guide Of Life

Make a Difference

Developing and creating yourself is a growing process. Your body, mind, and emotions are constantly shifting. You have to let go of fear and the past and break bad habits. Teach yourself to create good habits that help you adapt to changes and challenges. When you want to be happy, you have to learn to better yourself and allow your heart to guide you. You can’t fear the unknown because the unknown holds the answers that are going to help you clear your confusion and help you become the person you want to be. Just care about yourself and face yourself with honesty. You simply have to care.
AIMAttitude, The Guide Of Life

Bring Positive Energy

We all have emotions and sometimes it can be overwhelming to face them. A positive mindset is a foundation of achieving success. To help restore the good energy in us to maintain growth, and to keep our mind strong and healthy, we have to learn to breathe. In order to let out the bad energy and clear our mind, we have to choose strength by turning anger into kindness. A positive state of mind helps us to connect to our true-self and mold our faith to become better. It draws in the light and heat to help us function correctly. Emotions consume a lot of energy; a positive attitude is a great source of strength. We burn our fuel by giving. A lack of respect can affect how efficiently our mind uses energy. Emitting anger and hate burn our energy three times faster and our recovery is slower. Sometimes it takes a lifetime to restore it. We can choose to take control of our negative emotions by turning them around and using the bad energy to create a good energy. A simple smile, kindness, love, honesty, respect, and responsibility dissolve pain and anger, supporting growth.
AIMAttitude, The Guide Of Life

Have Faith

Obstacles and challenges are always going to be there. Unless we start to face our challenges and take responsibility they are not going to go away. Responsibility brings on pressure and that pressure can be overwhelming and it can lead to panic and fear. This fear can make us start to feel sorry for ourselves or lead us to lie to others and ourselves. We have to learn to care and accept the truth and deal with the responsibility and fight to create the life and happiness that’s worth living.
AIMAttitude, The Guide Of Life

Our Symbol

Our trademark represents life, coming in different shades and colors. Just as in our lives, these colors/shades represent situations, feelings, and experiences that we all go through. The dark colors signify the bad, the light colors the good, and the white symbolizes the clarity that develops when we work hard, stand up for ourselves, and change bad circumstances into good ones. AIM teaches self-love and self-confidence, and how to adapt and adjust to challenges and changes, guiding us along the path of a healthy lifestyle for a strong and healthy mental and emotional well-being.
Aim Attitude Create Yourself
Listen to your heart beat, be honest with yourself and trust yourself. YES YOU CAN. Do not be afraid of who you are and what you FEEL. Build your life and your happiness by choosing LOVE and to AIM forward. Stay strong. GIVE more LOVE than doubt. FEEL the LOVE. The true work of ART lies in the HEART. Put your HEART to work.

AIM - To Learn AIM - To Love AIM - To Forgive AIM - To Let Go

Make a choice to love, to give love, and to care. It provides you with solutions. It allows you to grow, to gain, to heal and to develop endurance. When you face fears and obstacles, take a step back, breathe. Close your eyes and listen to your heart. Ask yourself: who am I? What makes me happy? Where do I see myself? How do I see myself? Start with the basic core. Draw strength from HONESTY, RESPECT, and KINDNESS. Choose to be honest with yourself. AIM respects character and courage. Choose yourself, choose strength. When a hardship hits you, just breathe, keep moving, and keep going forward. Let your positive AIM guide you. The AIM attitude guides you through the darkness when you feel helpless, alone and lost, regardless of the kind of obstacle you are facing. With your positive AIM, you are not alone. Choose to be the better, the stronger person moving forward. Do not be afraid to say no and walk away from what is bad for you. Choose strength. Be better, do better.

AIM Towards The Positive

It is how we separate what is good for us and what is not. Create your life. Keep moving forward even if it is only just baby steps. It takes time to get to where you want to be and patience, to build and to gain. Life starts with the choices and decisions you make. Respect, kindness, and honesty are at the core of a strong beginning. Where you aim and how you aim is where you land. Every single day you learn something, and that never stops. Life stops when YOU stop learning. Every day when you wake up, make a choice to have a good day. AIM forward and allow yourself to grow. Smile, be kind to yourself and to others. Allow yourself to live and be happy. Hold onto what helps you grow and let go of what is holding you back. Life comes with feelings of joy and pain, disappointments, satisfactions, and fears that we all experience. We all go through the same emotions. We all gain and we all lose. There is nothing wrong with life’s difficulties; when they come, choose to stay strong, take a step back and breathe. Do not ignore the truth. Know that ignorance is the most expensive choice, and pain is the heaviest weight to carry. Acknowledge the bad, and walk away. It only takes a second to make a mistake; and it can take a lifetime to make up for it. Always show respect. Always choose honesty, kindness, and respect; they light the way. Protect yourself by choosing strength, by choosing to be the better person, the stronger person.